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Article | Customer Effort Score Vs. Net Promoter Score: Which KPI should you choose?
Article

Customer Effort Score Vs. Net Promoter Score: Which KPI should you choose?

Learn when to use Net Promoter Score versus Customer Effort Score for the most accurate measurement of your customer service offering.

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Article

E-book: Five steps for Conversational Bot success

Article | E-book: Five steps for Conversational Bot success

Download our short guide full of insights and tips that you can apply to your own digital transformation journey.

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Article

Why you need a mobile-first strategy

Article | Why you need a mobile-first strategy

Discover four key trends driving the mobilization of the customer experience.

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Article

Are we experiencing an ‘infobesity’ epidemic?

Article | Are we experiencing an ‘infobesity’ epidemic?

Discover six ways to optimize data in the contact center—and avoid information overload.

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Article

What is DX? And other digital customer experience terms defined

Article | What is DX? And other digital customer experience terms defined

AI, RPA, VA, IoT — the list of acronyms defining the digital customer experience is never-ending. Here are the DX terms you need to know.

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Article

Personalized customer experience ruled 2018 – and why it will continue in 2019

Article | Personalized customer experience ruled 2018 – and why it will continue in 2019

'Personalization' has helped to define the modern customer experience. Learn why this trend will continue in 2019.

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Article

How the mobile customer experience is driving holiday sales in 2018

Article | How the mobile customer experience is driving holiday sales in 2018

Discover three strategies for creating mobile-friendly touchpoints in the customer journey.

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Article

Why bots break (and how to build them so they don’t)

Article | Why bots break (and how to build them so they don’t)

Learn how to avoid the most common robotic process automation (RPA) pitfalls.

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Article

Delivery to your door: The best of intelligent automation

Article | Delivery to your door: The best of intelligent automation

From mattresses to groceries, learn how intelligent automation is changing customers' expectations of home delivery.

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Article

How advanced call center technology is leading to a more human touch

Article | How advanced call center technology is leading to a more human touch

Five advanced call center technologies that are adding new levels of personalization to the customer experience.

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Article

Why customer service is pivotal when handling data breaches

Article | Why customer service is pivotal when handling data breaches

Discover the critical link between cybersecurity, customer service and your brand.

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Article

Mastering content moderation: How brands can win the war against toxic comments

Article | Mastering content moderation: How brands can win the war against toxic comments

Content moderation is now a key part of the customer experience. Learn how to protect your customers by keeping trolls at bay.

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Article

The Fourth Industrial Revolution and your evolving customer experience

Article | The Fourth Industrial Revolution and your evolving customer experience

Discover three key ways digital transformation stands to benefit your brand.

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TELUS International is a subsidiary of TELUS Communications, Canada's fastest-growing national telecommunications company, with $13 billion in annual revenue and 12.8 million subscriber connections.